Supporting Artists And Designers In building A Craft Business

Pricing for Startups: 1-2-1 or Live Online Training


Pricing Made Simple: Practical Tips & Ideas

Pricing for Startups With Moji Designs

Pricing of your products is an essential element in your business, which directly affects its profitability. Pricing can be a daunting and challenging task for many crafters in the handmade market. Nevertheless, it needs to be done carefully from the outset. This will ensure that your business runs efficiently to maximise your profit. In this workshop we will cover many important factors that are key elements in your accurate pricing calculations. We provide advice on how to avoid the common pricing mistakes and misjudgements that are made amongst most designers/makers when pricing either too low or too high. This course will help you to adopt the pricing policy that can make your business prosper.

Getting the pricing right is essential for any craft business.


Effective pricing strategies lead to a healthy profit and the growth of your company.


If these are goals that you are looking to achieve but don't know how,


this workshop will provide you with answers and practical guidelines


to ensure you are on the right track.

So let's find out more...

Pricing Made Simple

This workshop is designed for you if you are starting a new venture and need a helping hand with how to price your products with confidence. It can also benefit you if you have an existing craft business, but need advice to analyse your pricing strategies with a view to improvement. There are many pricing formulas available, but we will particularly talk about two strategies that are fairly simple yet effective. These are cost-plus and value based pricing.

This is just a few subjects we will cover during this workshop:

  • The difference between cost and value
  • Fixed, variable and hidden costs
  • Cost-plus and value based pricing formula
  • What elements determine the value of your work
  • Wholesale versus retail price
  • The importance of understanding and finding your ideal customers
  • The importance of branding in your pricing
  • The common mistakes in pricing
  • The downside of competition pricing
  • The Importance of knowing your business vision and values
  • Troubleshooting pricing
  • Pricing with confidence


Booking Information


Course Fee One-To-One workshop £120    9.30-12.30   including lunch
Live Online Training    1 hour 30 minutes £85
How to book One-To-One: Upon your online payment, you will be contacted by email within 24 hours to arrange a convenient date to attend your workshop. Alternatively, contact us to check the availability before making your payment. We try to be as flexible as possible, so that you can fit the workshops in with your home life and work commitments.
Live Online Training: Upon your online payment, you will be contacted by email within 24 hours to arrange a convenient date and time to attend your Live Online Training. Alternatively, contact us to check the availability before making your payment. This session can be performed by FaceTime or Skype. Each session lasts 1 hour and 30 minutes. A brief questionnaire is sent to you prior to the session. This will enable us to prepare, so that we can get the most efficient use of the time you have booked.
How to pay Booking is made by clicking the “Book Now” button at the bottom of this page. This will open a new page where you will be able to select either a One-To-One Workshop or Live Online Training. Secure payment is made through Paypal or any major debit or credit cards.
Level Suitable for beginners
Certification Attendance certificate on completion of the course/ The Basics of Pricing: One-To-One or Live Online Training
Venue  Moji studio, 33 Cromwell Road, No 4, Hove, BN3 3EB.

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The Basics of Pricing

The Basics of Pricing

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