Supporting Artists And Designers In building A Craft Business

Marketing for Startups: 1-2-1 or Live Online Training

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Marketing Made Simple: Practical Tips & Ideas

Marketing for Startups With Moji Designs

Marketing is an essential tool to make your customers aware of your company and its products or services. It builds brand recognition and a solid reputation, leading to higher sales and the healthy growth of your business. It’s all about telling, showing and involving your customers, to create a need and belief in your products. Marketing can sometimes be a very challenging task among crafters, as the common belief is that a large promotional budget is required. The truth is that with the advances of today’s social networking and online communities, it is possible to implement effective marketing strategies by investing your time, passion, creativity and energy instread of huge sums of money. This workshop will guide and help you to have a clear understanding of the importance of marketing for your craft business, and how it can be achieved by using cost-effective marketing methods.

Marketing is all about placing your products in front of

 

your ideal customers, so that they make a purchase.

 

Is this the goal for your business?

 

If the answer is yes, you've come to the right place.

So let's find out more...

Marketing Made Simple

You can attend this workshop on a One-To-One basis at my home studio or receive your Live Training Session in the comfort of your home via Skype or FaceTime. Marketing is important in every craft business, no matter how big or how small. This workshop is designed for you if you are starting a new venture and need a helping hand with marketing your business and promoting your handmade creations. This workshop can also help if you already have an existing craft business, but need to analyse your marketing strategies with a view to improvement.

This is just a few of the subjects we will cover during this workshop:

 

  • The difference between marketing and branding
  • The importance of marketing for small businesses
  • How to build a cost effective yet strong marketing plan
  • The importance of recognising your target audience and their needs
  • The importance of telling your story to engage your customers
  • The importance of online marketing
  • The importance of knowing your competitors
  • The importance of building relationships with influential bloggers
  • The importance of building relationships with magazine editors
  • The importance of developing consistency in your marketing strategies
  • Troubleshooting marketing
  • Marketing with confidence

 

Booking Information

 

Course Fee One-To-One workshop £120    9.30-12.30   including lunch
Live Online Training    1 hour 30 minutes £85
How to book One-To-One: Upon your online payment, you will be contacted by email within 24 hours to arrange a convenient date to attend your workshop. Alternatively, contact us to check the availability before making your payment. We try to be as flexible as possible, so that you can fit the workshops in with your home life and work commitments.
Live Online Training: Upon your online payment, you will be contacted by email within 24 hours to arrange a convenient date and time to attend your Live Online Training. Alternatively, contact us to check the availability before making your payment. This session can be performed by FaceTime or Skype. Each session lasts 1 hour and 30 minutes. A brief questionnaire is sent to you prior to the session. This will enable us to prepare, so that we can get the most efficient use of the time you have booked.
How to pay Booking is made by clicking the “Book Now” button at the bottom of this page. This will open a new page where you will be able to select either a One-To-One Workshop or Live Online Training. Secure payment is made through Paypal or any major debit or credit cards.
Level Suitable for beginners
Certification Attendance certificate on completion of the course/ The Basics of Marketing: One-To-One or Live Online Training
Venue  Moji studio, 33 Cromwell Road, No 4, Hove, BN3 3EB.

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The Basics of Marketing

The Basics of Marketing

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