Marketing for Startups: 1-2-1 or Live Online Training
Marketing Made Simple: Practical Tips & IdeasMarketing for Startups With Moji Designs
Marketing is an essential tool to make your customers aware of your company and its products or services. It builds brand recognition and a solid reputation, leading to higher sales and the healthy growth of your business. It’s all about telling, showing and involving your customers, to create a need and belief in your products. Marketing can sometimes be a very challenging task among crafters, as the common belief is that a large promotional budget is required. The truth is that with the advances of today’s social networking and online communities, it is possible to implement effective marketing strategies by investing your time, passion, creativity and energy instread of huge sums of money. This workshop will guide and help you to have a clear understanding of the importance of marketing for your craft business, and how it can be achieved by using cost-effective marketing methods.
Marketing is all about placing your products in front of
your ideal customers, so that they make a purchase.
Is this the goal for your business?
If the answer is yes, you've come to the right place.
So let's find out more...
You can attend this workshop on a One-To-One basis at my home studio or receive your Live Training Session in the comfort of your home via Skype or FaceTime. Marketing is important in every craft business, no matter how big or how small. This workshop is designed for you if you are starting a new venture and need a helping hand with marketing your business and promoting your handmade creations. This workshop can also help if you already have an existing craft business, but need to analyse your marketing strategies with a view to improvement.
This is just a few of the subjects we will cover during this workshop:
- The difference between marketing and branding
- The importance of marketing for small businesses
- How to build a cost effective yet strong marketing plan
- The importance of recognising your target audience and their needs
- The importance of telling your story to engage your customers
- The importance of online marketing
- The importance of knowing your competitors
- The importance of building relationships with influential bloggers
- The importance of building relationships with magazine editors
- The importance of developing consistency in your marketing strategies
- Troubleshooting marketing
- Marketing with confidence
|Course Fee||One-To-One workshop £120 9.30-12.30 including lunchLive Online Training 1 hour 30 minutes £85|
|How to book||One-To-One: Upon your online payment, you will be contacted by email within 24 hours to arrange a convenient date to attend your workshop. Alternatively, contact us to check the availability before making your payment. We try to be as flexible as possible, so that you can fit the workshops in with your home life and work commitments.Live Online Training: Upon your online payment, you will be contacted by email within 24 hours to arrange a convenient date and time to attend your Live Online Training. Alternatively, contact us to check the availability before making your payment. This session can be performed by FaceTime or Skype. Each session lasts 1 hour and 30 minutes. A brief questionnaire is sent to you prior to the session. This will enable us to prepare, so that we can get the most efficient use of the time you have booked.|
|How to pay||Booking is made by clicking the “Book Now” button at the bottom of this page. This will open a new page where you will be able to select either a One-To-One Workshop or Live Online Training. Secure payment is made through Paypal or any major debit or credit cards.|
|Level||Suitable for beginners|
|Certification||Attendance certificate on completion of the course/ The Basics of Marketing: One-To-One or Live Online Training|
|Venue||Moji studio, 33 Cromwell Road, No 4, Hove, BN3 3EB.|
Read our student testimonials before booking
The Basics of Marketing
"- Ruth W, Beginner upholstery, traditional lampshade making and cushion making workshops
Excellent 6 days spent learning new skills and consolidating my previous experience. Tailor made courses with Moji being very accommodating to your needs as a student. Her style of teaching is really good and easy to understand with detailed demo and enough time to do it yourself. The studio is very well equipped making you feel as ease. All courses were more than I had expected and definitely great value for money."
"- Magda S - Texas, USA, Business start-up course and 3 day lampshade making workshop
Sweet Moji, My time with you at Moji Designs not only met, but exceeded my every expectation! My skills for lampshade design advanced greatly under your thoughtful teaching.Your business advice during the one day start-up workshop both encouraged and inspired me to take my vision to the next level.I am so very pleased with my decision and investment of spending this 4 days under your instruction.You are a graceful host and a peaceful teacher. Many thanks!"
"- Fay M - East Sussex, 2 day beginners upholstery workshop
I did the 2 day beginners upholstery workshop with Moji over the weekend as it is a hobby I have been wanting to cultivate for a long time. The one to one tuition format worked brilliantly as it allows you to be completely focused and not feel rushed, just totally immersed in the learning and doing. Doing 2 different styles of seat was great, stage by stage I learnt so much and had a fantastic feeling of satisfaction having used my hands to make something. Especially as its sustainable, making something new out of something old. Moji is fab. Not only she is obviously an experienced and knowledgable professional, but also warm and patient, thorough yet relaxed. A marvellous combination! I would absolutely recommend Moji and this course to anyone. “"
"- Sam H, Textile printing and lampshade making workshops
The course was more than what I had expected. Moji’s Style of teaching is brilliant and I found everything friendly and welcoming.The instructions were very easy to understand and I left knowing that I would be able to do what I had learnt easily again. Photos of each step taken during the workshops are sent by Moji afterwards and that I find very helpful as reference.Thank you for an amazing 2 days."
"- Sue J, Traditional and modern lampshade making workshops
I wasn’t sure what to expect but the course was wonderful and Moji is a great teacher. I have now booked to come back to do both modern and advanced lampshade making courses.”"
"- Kate F, 2 day textile printing workshop
A very enjoyable experience in a fantastic setting. What I loved most about the workshop was that it is taught in a one to one basis allowing me to go through things in real depth and also to proceed at my own pace"
"- Manda Pawelczyk, West Virginia, USA - Traditional lampshade making workshop
I loved my experience of learning traditional lampshades with Moji. The one on one instruction made learning both easy and comfortable. Moji has a great way of teaching and sharing her wealth of knowledge.The studio was light and cozy with plenty of room to work in.It was a fun relaxing 2 days and I hope to come back for more workshops"
"- Caroline P - South Africa, 5 day complete lampshade making workshop
The workshop was very comprehensive, flexible, informative and enjoyable. Excellent value as one-to-one tuition was just what I was looking for with easy and clear instruction which you don’t usually find in books. The studio was very spacious and comfortable. Wonderful hospitality with delicious food served every day."
"- Zoe D, 3 day textile printing and cushion making workshop
Moji is as much a life coach as a teacher. Not only has she given me a fantastically detailed insight into the world of screen printing and a solid base for me to continue forward, she has also helped me understand my objectives so I am leaving this course with real excitement about my future work."
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